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ScoredReadiness for ChatGPT, Gemini & Copilotfor ChatGPT, Gemini & Copilot

Make your product data clear for ChatGPT, Gemini and Copilot

Viplor reads public product pages and checks how complete and clear their data is for ChatGPT, Gemini and Copilot. It shows what to fix first, field by field.

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Viplor checks your public page data. It does not measure real presence in AI assistants.

Illustrative example with fictional stores. Today: an AI assistant answers a shopping question with three other stores, and the store's product pages miss their brand, most product identifiers and variants, readiness score 62 out of 100 (To complete). With Viplor: after the fixes, every field is complete on most pages, readiness score 91 out of 100 (Well filled), and the store's products are easier for assistants to read and compare. The example does not place the store in the answer. No placement is guaranteed.
Illustrative example

What shoppers see in AI chat

Product data checks for ChatGPT, Gemini and Copilot

Viplor scores product data for ChatGPT, Gemini and Copilot, and measures store access and checkout details with its own Viplor criteria. These scores describe public page data. They do not measure real presence in assistants.

Product names and logos are trademarks of their respective owners. Viplor is not affiliated with, endorsed by or sponsored by any of these companies.

Why now

Your storefront can look complete while its product data is not.

Illustrative example

1 · Linen & Loomlisted

2 · Casa Cottonlisted

3 · Pure Restlisted

yourstore.comexample

The page is not what gets read

A shopper sees a name, a price and sizes. An assistant does not browse your store that way. It reads the data behind the page. The list above is a fictional example, not a result for a real store.

Illustrative example

brandmissing

gtinmissing

hasVariantmissing

descriptionthin

Missing fields stay invisible

Assistants rely on brand, identifiers, price, availability, variants, description. When a field is missing or ambiguous, nothing looks wrong on screen. Viplor makes that gap visible.

Illustrative example

example › open example-goods.invalid

example › brand missing

example › gtin missing

example › not a real store

Two separate scores

The product data score compares your pages with checks for ChatGPT, Gemini and Copilot. The Agents score applies Viplor criteria to product page access, structured product data, taxes, shipping, returns, guest checkout and Shop Pay.

How it works

From store address to fix list in three steps.

  1. Add your store

    Create an account and enter your store's address. Optionally add product URLs or import a CSV to choose which products are covered.

    yourstore.comyour address
  2. Viplor reads your public pages

    It finds product pages through your sitemap and links, follows robots.txt, and analyzes a sample of them per store audit. Viplor reads your pages gently, one request at a time.

    robots.txt followeda sample of product pages
  3. Get your score and fix list

    A readiness score from 0 to 100, field-level findings prioritized P0 to P2, and a clear recommendation for each, so you know what to fix first.

    0 to 100P0, then P1, then P2

The AI readiness score

One number from 0 to 100.

  • 0 to 49 Incomplete
  • 50 to 84 To complete
  • 85 to 100 Well filled

The band describes the product data on your pages. It does not say how any assistant will treat your store.

40%

Required base

Structured data, name, description, image, price, availability, brand, seller and the product link. The share that is present counts.

14%

Variants

Size, color and other options grouped under one identifier, only when the product has variants.

12%

GTIN / MPN

A barcode (GTIN), or a brand together with a manufacturer part number, in the page data.

8%

Condition

New, refurbished or used.

8%

Shipping

Shipping cost and where you deliver, in the page data. If it lives only in Merchant Center, it is not found in your pages' data.

6%

Returns

A return policy in the page data.

6%

Reviews

Average rating and review count, only when the product has reviews.

6%

Multiple images

More than one photo.

This product data score is separate from the Agents score. The Agents score uses 19 binary Viplor criteria marked Met, Not met or Not checked. Not checked criteria are not counted. The category weights are C1 16, C2 34, C3 38, C4 4 and C5 8. The score is 100 times Met points divided by verified points, rounded half up. A proven Not met result for B1 or C4 caps the score at 49. Viplor does not measure real presence, ranking or sales in AI assistants.

What you get

Everything you need to fix the right things first.

Each audit produces one report, built only from the pages Viplor actually read.

0 to 100

Readiness score

A score from 0 to 100 for your store and for each product, with a breakdown for ChatGPT, Gemini and Copilot.

fields

Field-level findings

Each finding names the field at fault, such as brand, identifier, price, availability or variants, on the products it affects.

P0 to P2

Prioritized fixes

Findings are prioritized P0, P1 and P2, each with a concrete recommendation, so the most important work comes first.

history

History and re-runs

Every audit stays in your history. Make your fixes, then re-run to check them, up to once every 4 hours.

Viplor does not measure real presence, ranking or sales in AI assistants.

Trust and safety

Built to be safe for your store.

Viplor only looks. It never changes anything, and it treats your data with the same care.

  • Read-only

    No login to your store, no plugin, no app to install. Viplor never writes anything to your site.

  • Public pages only

    It reads only pages any visitor can reach, and it follows your robots.txt.

  • Gentle on your store

    Viplor reads your pages gently, one request at a time, and follows your robots.txt.

  • Isolated customer data

    Each customer's stores, audits and results are isolated from every other customer's at the database level.

  • Deletion on request

    Ask us and we erase your personal data after a 7-day waiting period that you can cancel.

  • Creem, Merchant of Record

    Creem handles checkout, VAT and invoices. We never receive your card number.

What Viplor does not read

  • Pages behind a login: customer accounts, your store admin, orders, or customer data. It never signs in.
  • Your cart and checkout. It never adds anything to a cart, never checks out, and never fills in a form.
  • Content that appears only after JavaScript runs in the browser. It reads the page HTML your server sends.
  • Image and video files. It does not download them. It may still read an image address written in your product data.
  • Pages your robots.txt blocks for ViplorBot.

How ViplorBot works

Viplor is operated by BALTICSOUTH OÜ, a company registered in Tallinn, Estonia, and subject to EU data-protection law. Read the Privacy Policy.

Pricing

Scan free. Pay when you're ready to win.

Pro

€29 /month excl. VAT Billed monthly. Cancel anytime.

€290 /year excl. VAT Billed yearly. Cancel anytime.

Full audits of your store, when you want them.

  • 1 store
  • Re-run audits up to once every 4 hours
  • Readiness score, field-level findings and prioritized fixes
  • Product data breakdown for ChatGPT, Gemini and Copilot, plus a separate Agents score using Viplor criteria
  • Audit history

Not ready to subscribe? Get a free preview →

No free trial. The free preview is how you try Viplor.

Create your account → subscribe via Creem → run your first store audit.

Cancel anytime from Settings → Billing (or the Creem customer portal).

Full refund of your first payment within 14 days, if no store audit or product analysis has been launched

Prices in EUR: €29 per month or €290 per year. Prices exclude VAT. Creem calculates and adds any applicable VAT at checkout. Invoices are issued by Creem, our Merchant of Record. Fair-use limits apply.

Questions, answered

Something else? Write to hello@viplor.app. We reply within 2 business days.

What is a readiness score?

A number from 0 to 100 that reflects how complete and unambiguous your product page data is for ChatGPT, Gemini and Copilot, including whether brand, identifiers, price, availability and variants are present, valid and consistent. It is calculated from the public pages Viplor reads during an audit, for your store and each product.

The Agents score checks 19 binary criteria marked Met, Not met or Not checked. Not checked criteria are not counted. Its category weights are C1 16, C2 34, C3 38, C4 4 and C5 8. The score is 100 times Met points divided by verified points, rounded half up. A proven Not met result for B1 or C4 caps the score at 49. A store that reads well for shoppers can still score low. D3 and D3b, and D5 and D5b, are separate steps. Many Shopify themes do not include shippingDetails, MerchantReturnPolicy or itemCondition in their product data by default.

B4 is worth 11 points and requires a valid GTIN with 8, 12, 13 or 14 digits and a valid check digit. An MPN or SKU does not count. Robots checks follow four cases: a named ViplorBot opt out means no score and an opt out message; a platform default rule, such as Shopify blocking /cart, is Not checked; a merchant added rule for all robots that closes a page useful for buying is Not met and the rule is stored; anti bot blocking makes C1 Not met and leaves the other points Not checked.

Scores map to three bands:

  • Incomplete (0–49): Key product fields are missing from your pages' data.
  • To complete (50–84): Some of the product data is in place; important gaps remain.
  • Well filled (85–100): The product data on your pages is filled in for the checks that apply.

The band describes the data on your pages, not how any assistant will treat your store.

Some explanatory text in a report is written with AI and can contain mistakes, so review it before acting on it.

Will Viplor improve my ranking or visibility in AI assistants?

No. Viplor does not measure real presence, predict or guarantee visibility, ranking, recommendations, traffic or sales in any AI assistant or search engine. The product data score checks page data for ChatGPT, Gemini and Copilot. The separate Agents score checks Viplor criteria. What each assistant does with that data is up to the assistant.

Which e-commerce platforms does it work with?

Viplor works from your public product pages, so it does not depend on your platform and needs no plugin or integration. If a shopper can open a product page without logging in, Viplor can usually read it. Content that appears only after scripts run in the browser may not be visible to it.

Is it safe for my store?

Yes. Viplor is read-only: it never logs in to your store and never installs or changes anything. It reads only public pages, follows your robots.txt, and reads your pages gently, one request at a time.

Only submit stores you own or are authorized to audit.

What happens when I cancel?

Cancel anytime from Settings → Billing (or the Creem customer portal). You keep access until the end of the period you have already paid for, and you will not be charged again.

Can I get a refund?

Refunds are covered by our Refund and cancellation policy. They are processed by Creem, our Merchant of Record, to your original payment method.

How do I delete my data?

Use “Delete your account” in the app, or e-mail hello@viplor.app from your account address. After a 7-day waiting period, during which you can still cancel the request, we erase your personal data and keep only the billing records we must retain for accounting, without your name, e-mail or store. If you have an active subscription, confirming the deletion also ends it, so you are not charged again; the rest of the period you already paid is not refunded. Details are in our Privacy Policy.

Who is behind Viplor?

Viplor is built and operated by BALTICSOUTH OÜ, a company registered in Estonia (registry code 17114245, VAT number EE102799390) and based in Tallinn. You can reach us at hello@viplor.app.

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